Discussion #2: make 3 strategic recommendations to the ceo

Imagine you are in charge of all digital communications for a global brand (pick the brand of your choice). Based on this week’s readings, (I will attach the file) make 3 strategic recommendations to the CEO of that company that would increase KPI’s such as social engagement, sales, followers, etc. Justify each recommendation in 100 words/ per recommendation. 

Discussion post is based on chapters 1-4 

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